The Founder and
CEO of the e-commerce giant Amazon, Mr. Jeff Bezos recently announced the
company’s plan to increase their investment in India by a whopping 3 million.
This will bring the overall investment capital of the e-portal in India to over
$5 Billion.
The announcement
was made at the annual gala in Washington hosted by the US India Business
Council (USIBC), in the presence of Indian Prime Minister Mr. Narendra Modi.
Bezos continued
the announcement and sited the fact that Amazon has by far created over 45,000
across India and see a huge potential for growth in the Indian economy. It has
been speculated that this investment boost in India by Amazon is a result of
the e-commerce major’s pull back from China. It is known that Amazon constantly
faces fierce competition from the local giant Alibaba Group
Holding Limited, as well as JD. It was the same reason for which Wal-Mart had
to sell off its Chinese online flagship Yihaodian to JD.com.
However, this
can be considered a bold move on the part of Amazon India, since the local
market leaders of the likes of Snapdeal and Flipkart are currently holding the
cash flow and concentrating on unit economics. As of the current statistics,
Flipkart still maintains its position as the leader when it comes to the highest
market share. As far as Snapdeal is concerned, it now lies behind Amazon with
respect to the number of shipments. While this is a fairly impressive start for
Amazon India, the fact remains that Amazon is not only looking at India in
terms of the large consumer base, but is also eyeing the nation from which
products can be directly sourced at rather competitive rates and sold across
the globe to Amazon’s exceedingly large global clientele.
And this is
exactly where the Indian Textile Industry fits the bill. As is known to all,
India is a pioneer in textile manufacturing and with Amazon trying its level
best towards becoming a ‘middleman’ and facilitating sale of textile goods and
apparels to its customers in USA and Europe, it is only fair to assume that the
nation’s textile sector will see a tremendous growth in the near future.
That being said, it remains a subject of speculation and major concern that will this step simply help in the growth of the textile sector, or will result in an overall plunge in the profit ratios of the Indian manufacturers given the fact that a substantial chunk of the profits will be taken away by Amazon pertaining to overheads and/or commission.
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